Mar 062013

Another root beer found recently at The Root Beer Store. This one has a unique bottle shape with a label that doesn’t give me much to write about other than the fact that they refuse to capitalize any letters for reasons unknown. It kind of reminds me of a certain root beer reviewer. Nevertheless, I will not fall for their poor grammar and you can see that I’ve capitalized their name in the title of this post. Other than that, I like the label, unnecessary ‘e’ and all. It seems that this soda is popular in the poorer neighborhoods of Detroit, a.k.a ALL neighborhoods of Detroit, where the company started in the mid 1960s. It is impressive that though their sales declined dramatically in the 1980s, they never quit so this has been around continuously since then.

It has a sweet medium Body where the generic root beer flavor slowly morphs into tasting like Red Vines. It is most curious. There is a little Bite, though it’s hardly worth mentioning. The Head is medium height but fizzes down quickly. The Aftertaste is a light Red Vines flavor.

Huh, Red Vines root beer. I can honestly say that I’ve never encountered that before. I’m not sure if this should be categorized with other candy flavored root beers (the butterscotch ones) or if it’s just a byproduct of their ingredients. Maybe when they were formulating it someone told them that you put licorice in root beer and they went to the store but bought red licorice by mistake and they just went with it. Whatever the reason, it’s actually pretty decent and not too far outside of the “normal” root beer spectrum. I’d have it again, occasionally. See how it rates against other root beers.

  2 Responses to “Towne Club Root Beer”

  1. thanks for the link! yes indeed, capitalization is for suckers. who wants to hit the key these days? granted i just hit it 4 times, but still…
    shouldn’t ‘Red Vines’ be capitalized as it is an official product name and the company capitalizes it? my gosh! disrespecting a company’s chosen capitalization choices at all turns! next you will say ‘AT&T’ instead of “at&t” or something. or cOCA cOLA.

    • Well, their website and Wikipedia capitalize their name, it just isn’t capitalized on the bottle. Red vines, like Kleenex, have become genericized for all red licorice so I used it in that context, but I’ll have to go back and change it. Anyone reading after this comment will see the Red Vines fixed. 🙂

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