My esteemed coworker, Jimmy Jeff got this down in Texas at a Carl’s BBQ Restaurant where it’s labeled as Carl’s BBQ Old Fashioned Root Beer. However, it’s really a custom recipe by Teeroo’s Private Label that’s bottled by Ginseng Up. The Teeroo’s recipe was originally developed by some private labeler in Florida who the owner of Teeroo’s worked for as a distributor. Eventually the Florida dude gave it up, probably to retire in New York, and Ginseng Up told all of the other distributors that they could operate independently and continued to supply the recipe, which is different than the Ginseng Up recipe. As Teeroo’s labels for lots of small businesses in Texas, I’d expect there to be numerous different labels. The trick to identifying it is to look for the small print that lists Teeroo’s as the distributor. Unfortunately, there is a very real possibility of other private labelers in other states, with no affiliation to Teeroo’s, to be using this recipe as well. I have no doubt that Dr. Percival C. McGillicuddy will need to solve that case sometime in the future.
The Body is sweet with a caramel sassafras flavor accented by vanilla. The Bite is ok, sharp carbonation with a little spice, but I’d prefer it more reversed. The Head is a good height but fizzes away very rapidly. The Aftertaste is some nice vanilla but it doesn’t really last very long.
So this is pretty much a generic creamy root beer. It’s not bad, but nothing special. I’m sure it would go well with BBQ ribs and whatever else is served at all the other places that have it labeled as their own. See how it rates against other root beers.
I had the most unique opportunity to get a hold of this brew before it came to market. The fine people of Capone Family Secret told me that they wanted me to try a salted caramel root beer that they will start selling in World Market in 2014. Interestingly they’re doing it under a new beverage line, Cicero Beverage Company. I have no idea why. You’d think that an already successful brand like Capone’s Family Secret could incorporate a salted caramel root beer. That is, unless, their story on the label about it being found in Al Capone’s warehouses was true and they really didn’t want to upset his legacy. Either way who am I to complain about new root beer, well complain too much. It arrived in what must be the best way to ship soda EVER, 
I ordered this online a few years back as part of a variety pack. I can’t remember the circumstances very well, probably just another pack of 12 bottles and 4 varieties while I was an undergrad at BYU. I chose it for no particular reason, there were lots of brews back then that I needed. I’d always try to grab at least one that I though would be good and one I thought looked terrible and then ones that were cheap, with this being one of the cheap ones. The bottle is pretty simple but does have a nice label. It is actually produced by White Rock Beverages, one of America’s oldest beverage companies from 1871 or something. It’s also Kosher which is actually pretty easy to achieve with a soda but important if you’re in a place like New York with a large Jewish population. 
